Braces.co.uk

a little about this website...

Website Type –

Comprehensive Orthodontic Practice Platform spanning multiple locations

Problems Faced –

Complex Data Transfer: The need to safely migrate domain data and emails without affecting ongoing operations, ensuring no in-house disruptions especially given the critical nature of patient information.
Technical Proficiency with cPanel: Facing the steep learning curve of mastering cPanel, and resolving intricate challenges like blacklisted IP addresses and email whitelisting.
Engaging and Vast Web Content: Creation of a multifaceted website with various custom elements, from virtual leaflet areas and referral forms to interactive video tours and online publication browsing.
Advanced SEO Requirement: Ensuring high visibility for the orthodontics practice across several locations such as Uxbridge, High Wycombe, Ealing, and Beaconsfield.

How I Overcame the Problems –

Strategic Data Migration: Implemented a seamless data transfer technique by retaining the email hosting in its original location, and rerouting the DNS settings accordingly. This ensured uninterrupted email access and safeguarded critical patient data.
Comprehensive cPanel Mastery: Through intensive self-learning, hands-on experience, and community assistance, I not only became proficient in cPanel but also effectively rectified issues such as email blockages due to blacklisted IPs.
Innovative Web Design & Integration: Used cutting-edge design tools to give the website a vibrant look matching their brand. Integrated third-party APIs, like Simple Booklet, for interactive online publications, and hosted high-quality video tours on YouTube, ensuring site speed remained optimal. Implemented custom-coded UI elements, pop-ups for campaigns, and facilitated easy access to patient leaflets.
Robust SEO Strategies: Employed advanced SEO techniques tailored to the orthodontics domain, ensuring the practice dominated search results in their target locales, thereby driving potential patient traffic to the site.

Skills Developed

Seamless Data & Domain Migration, Advanced cPanel Management & Troubleshooting, Dynamic Web Design with Custom UI/UX Elements, API Integration for Interactive Content (e.g., Simple Booklet), Video Hosting & Embedding for Web Optimisation, Comprehensive SEO for Localised Practice Targeting, Digital Leaflet Display & Download System, Campaign-specific Popup Design & Management

What a revelation! If you want to conceptualize, brand, refresh or promote your business, IBIZ CONSULTING comes highly recommended. I engaged their graphic design services for a recent brand refresh initiative and was delighted that their team understood exactly what my project was all about. The ideas presented were innovative, brilliant, empathetic and relevant to my organisation. I was very satisfied by the high quality work, evident in the 3 new websites which were produced in a timely fashion. Ibiz Consulting are now managing all my social media marketing campaigns! Look no further,
Dr PETER ILORI

Ibiz Consulting is a wonderful marketing and media agency that has kept Octagon Orthodontics on point. They have helped us realise our full potential both on-line and in the social media space. We chose Ibiz because we wanted to remain relevant and stand out in the orthodontic and dental market place. Ibiz, through their 5-star service, have helped us achieve this goal. We recommend Helen Pestana and John-Alex without reservation for their creativity, excellence, communications and faultless project execution.
Octagon Orthodontics